Be@rbrick was first released in 2001 by Medicom Toy in Tokyo, Japan, and is now one of the most collected designer toys in the world.
This style from the Artist genre in Series 44 blind box release is BLOBORAMA by Kenny Scharf, an American painter known for his participation in New York City's interdisciplinary East Village art scene during the 1980s. His graffiti paintings are a new “pop abstract surrealism,” featuring cartoon-like installations that look like aliens and that have become colorful cultural icons. Scharf uses images from popular culture such as The Jetsons, and The Flintstones, to bring art to everyday life. His art highlights a kind of eternal youth, a utopic colorful pop world full of comical monsters, floating donuts, and one-eyed creatures.
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